Max's Restaurant, “The House That Fried Chicken Built” and the home of Sarap-to-the-Bones Fried Chicken celebrates its 70th Anniversary this year. 70 long years, they have been in the business, making history and creating memories with Filipino families.
With staying power such as that, and the ability to cross boarders to share their well-loved fried chicken alongside other dishes which are very Filipino to the core, Max's Restaurant made us proud to be Filipino. Indeed, they are already part of our history.
I am glad to be part of this event so despite the schedule I made it a point to set some time for this celebration. After all, I grew up loving this restaurant. I myself have some awesome memories with max's Restaurant hence, I am more than happy to share this milestone with them.
I cannot count how many times have I written about Max's Restaurant here on the blog. As a matter of fact, they are one of the first restaurants which events I attended to during my early days of blogging. And prior to that, Max's Restaurant is one of those which has become part of family celebrations we had since I was a child and even when my parents were all just children.
My parents used to celebrate their anniversaries as boyfriend and girlfriend at Max's Restaurant. My college graduation dinner, I celebrated at Max's. So, being part of Max's 70th Anniversary was pretty surreal.
You cannot sum up 70 awesome years in one go, but that night at Max's, we all looked back as to how it all began. It was very nostalgic and enjoyable. I am a sucker for history and vintage stuff, so it was a bit overwhelming. With that, let me give you a photo essay of some of the highlights that night we celebrated Max's Restaurant 70th anniversary.
The night was filled with lovely music courtesy of the very impressive string quartet that night. Inside the Ruby Hall where the celebration was held sat in the middle some sort of modern museum that showcased Max's Restaurant memorabilia from yesteryears.
Some of these memorabilia includes old dining wares, food attendant's uniform which Isabel Oli wore on one of Max's TV commercials, copy of Max's Restaurant menu from the olden days, old photos, and awards, just to name a few.
Also on display was Max's Restaurant coffee table book which launching I was even able to attend aand document here on the blog way back 2011. See blog post here.
Max's Restaurant TV commercials from the past played repeatedly at the video background. Who could ever forget that Max's TV commercial with Piolo Pascual and Isabel Oli on it?
Speaking of Isabel Oli, she was there too with her husband, John Pratts.
Of course, there are some celebrity sightings. And can I just say that Say Alonso is freaking gorgeous? Always smiling and not snobbish at all. Her son is adorable too. Seriously, she should star one of Max's Restaurant TVC. Just saying.
Old photos of Max's Restaurant were also on display, so guests were welcome to take a trip down memory lane and discover the rich history of Max's Restaurant.
Food were of course aplenty. All of the best selling dishes at Max's Restaurant were served buffet style. There were of course the Sarap-to-the-Bones Max's Fried Chicken, Crispy Pata, Kare-Kare, Lumpiang Sariwa, Nilagang Baka, and Pancit Canton just to name a few.
Dessert section was a showcase of Max's Restaurant best selling desserts ad some delicious pastries from Max's Corner Bakery.
The event was hosted by celebrities Paolo Abrera and Lexi Schulze.
There was also some inspiring talk and a little look back on the history of Max's Restaurant by Mr. Jim T. Fuentebella, Director and Chief Marketing Officer of Max's Group Inc. and Ms. Carolyn Trota – Salud, Director of Max's Group INC. and President & CEO of Max's Restaurant.
More inspiring stories about Max's by President of Max's Group Inc. Mr. Robert F. Trota.
A toast to Max's Restaurant 70th Anniversary led by Max's Group Inc Executives; Jim T. Fuentebella – Max’s Group Inc – Director and Chief Marketing Officer, Cristina Trota – Garcia – Max’s Group Inc – Director, Robert F. Trota – Max’s Group Inc – President & CEO (Seated), Bill Rodgers – Max’s Group, Inc. – Director for International, Carolyn Trota – Salud – Max’s Group Inc – Director / Max’s Restaurant – President & CEO, Sharon T. Fuentebella – Max’s Group Inc – Chairperson (Seated), Dave T. Fuentebella – Max’s Group Inc – Director & Chief Finance Officer.
Congratulations Max's Restaurant! Thank you for 70 wonderful years. Looking forward to more years ahead.
Max's Restaurant
Webiste: www.maxschicken.com
Facebook: /maxsrestaurant
Instagram: @maxschicken
Twitter: @maxsrestaurant
